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In this article, I aim to investigate Google Adsense. Note that I use the word investigate, because I'm certainly no subject expert in Google Adsense. I was hoping that while i'm doing research, I can find out more and also share some of my findings.

1.    Getting BAN due to INVALID CLICKS

 "It has come to our attention that invalid clicks have been generated on the ads on your web pages. We have therefore disabled your Google Adsense account. Please understand that this step was taken in an effort to protect the interest of the AdWords advertisers."

Ok. I'm totally worried about this.

a.    It is simple for Google to keep track of the visitors IP address. Probably when you sign up an account with Google, your initial IP is tracked. Subsequently when you log in to check your account and gloat about how much money you made from Google, all your IPs are also tracked. These IPs are matched to the revenue generating clicks and if they match, then Google will probably conclude that the Webmaster is cheating on the clicks.

Alot of innocent young webmasters click on the ads on their sites and immediately log into the Google Account to check their earnings. This is suicidal. Google can almost immediately pick you up and ban you.

b.    Reading around, I have every reason to believe that even though Google already picked you up for invalid clicks, they will not ban your account immediately. They will let you happily accumulate till a substantial amount before banning you. God knows whether they refund the poor advertisers for the invalid clicks.

c.    If you have many sites, please use different accounts. 

Read: http://www.richtwinpoortwin.com/banned-from-google-adsense-lost-200000.html

In any case where Google decides to ban an account, all the websites will be disabled at one time, and this can be frustrating, especially Google has no obligation to explain anything to the webmasters for any suspension or ban.

I've gotten this great article from http://www.angellica2017.com/cheating-google-adsense

Have you try cheating Google AdSense?
You can’t and you shouldn’t do it because Google knew almost everything.
Google will use it for determining and detecting any cheating :

IP Address
If the AdSense click is originated from the same IP Address as the one used for accessing your AdSense account, your account is flagged.

Cookies
Most home users do not use static IP Address for Internet connection. In most cases just disconnect and reconnect will give you a new IP Address. But don’t forget, Google has set cookies on your computer.

Other Google Services
Thinking that you are safe just because you do not access your AdSense account? Think again. This time, consider these: GMail, Google Earth, Google Calendar, Google Search, Google Toolbar, Google Talk, Google Sitemap, Google Desktop, Blogger, and so on, and so on. With the wide range of services they provide, Google can trace the originator of most (or probably almost all) clicks.

Click Pattern 1
Oh, why this computer / IP address / person is so trigger-click-happy on this particular website but never click on the ads on other sites?

Click Pattern 2
And why is it that people accessing these sites direct (type-in URL or from bookmark) tend to be very active ad-clickers compared with those referred from search engine or other sites?

Click Pattern 3
And why the ad-clickers like to hit and run, compared with non ad-clickers that surf a few pages before leaving?

Click-Through-Rate (CTR)
Your CTR may range from 0.5% to 10%, but if it exceeds a certain point (probably around 10%), you are flagged.

Geo-Location
Used Urchin (Google Analytics) before? Then you should know that Google can trace traffics origin down to the small town. Different IP doesn’t mean much. Unless you site is really targetted to one small geo-point, a high number of clicks from nearby location will get you banned quickly.

Hardware address?
MAC address of the LAN card, modem, and router works almost like a fingerprint. I’m not sure if Google can track this, but probably they do. They have rocket scientist, remember?

Advertisers conversion rate
Ad click is one thing. But does it bring value to the advertisers? If none of the clicks on your site translate to conversion to the advertiser, you are in trouble. First the Smart-Pricing hits, then your AdSense account disabled.

Search Engine Ranking
Your website is not indexed on any search engine, not linked by any prominent website, but get consistently high traffic? That sounds like something is in play. Regardless of whether it is an adware-embedded software, spam, trojan clickbot, or intentionally installed click-exchange network, it doesn’t sound right.

Webpage design
How about the “click here” or “support us”? Google has the best search engine in the world. Is it really that hard to find those words?

Combo
Each of these detection methods might seem rather weak. But combine them together, and not many click-fraud can pass-through these filters. Even the smartest clickbot will have a hard time.

Anyway, DO NOT even try for cheating Google AdSense or you’ll getting banned immediately.

 MORE TO COME....

References: 

http://www.richtwinpoortwin.com/banned-from-google-adsense-lost-200000.html

http://forums.searchenginewatch.com/showthread.php?t=10269

http://forums.digitalpoint.com/showthread.php?t=9079

http://www.webmasterworld.com/google_adsense/3419972.htm 

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